Category Archives: Convenience store freezers

Four Tips to Maximizing Forecourt Merchandising and Promotion

A number of years ago, a major provincial lottery was one of my firm’s largest clients. I remember commiserating over their challenge in communicating, and more importantly, implementing “Best Retail Practices” across a vast network of C-Store and Petroleum retailers, most of whom were independents. Probably one of the most important messages they tried to […]

How Does Your Refrigerated Merchandising Stack Up?

This is an ever evolving process and only those who take the time to work at it win more impulse sales. When was the last time you took a long hard look at your coolers or freezers?  What are they telling you?  Let’s look at some basics: Location, Location, Location! Due to their size and […]

Home Meal Replacement (HMR) meets Micro Market – Selling more & selling more often

“A micro market is an unattended vending concept variously described as: self-checkout food facility located inside of an enclosed workplace and available to a known group of employees. Employees can access prepackaged food directly and then pay for their selection at a kiosk. a self-checkout retail food establishment that replaces a bank of vending machines.” Within a […]